ASO EXPERT

Roles and Responsibilities:
 Developing App Store Optimization (ASO) strategies to ensure that all relevant apps apparat the top of the search results in all applicable App stores
 Optimizing conversion rates for app download pages by utilizing various content and visual tools
 Monitoring and tracking app store rankings using the latest analytic tracking tools
 Performing keyword research in multiple languages
 Writing app descriptions, titles using researched keywords
 Proofreading and editing reports
 Own, plan, and execute our global, multi-product, multi-app ASO strategy.
 Drive mobile app install growth at scale via inbound marketing, ASO, and other organic activities.
 Implement mobile monitoring processes, guidelines, audits, and tools to identify opportunities and issues with our ASO rankings, app store listing experience, conversion rates, and other relevant metrics.
 Drive actionable insights based on the analysis of our competitors, keywords, and data.
 Continually evaluate and refine ASO processes, metrics, and tools.
 Create and present weekly, monthly, and quarterly reports and analyses.
Required Skills and Experience:
 Experience with ASO – Must
 A strong understanding of Keyword research
 An excellent understanding of the different App stores and their processes  Proficiency in additional languages – strong advantage
 Excellent analytical skills
 High proficiency in Excel
 Organized, creative and detail-oriented
 An avid smartphone user who is passionate about the mobile world
 Detail-oriented, multitasker
 Creative and technical mindset
 Ability to work autonomously and in a self-directed manner

 3+ years of hands-on experience and a proven track record driving growth in mobile app installs.
 3+ years of hands-on experience and a proven track record of executing ASO audits and implementing outcomes.
 Strong project and program management, with the ability to thrive in a high-growth, fast-paced start-up environment, setting objectives, and ruthlessly prioritizing activities based on impact.
Desired Candidate Profile
 Education: Any Graduation.
 Excellent communication skills (written & verbal).
 Ability to multi-task & work independently without supervision.
 Ability to communicate with other team members to establish an effective
pipeline.
 A confident personality with prior experience in project management.
 Ability to adapt to new workflows.
Other Details
 Candidate Location Preference: Hyderabad, Telangana, India.

 Job Location: Hyderabad, Telangana, India.
 Joining date: Immediately – 45 days.
 Working hours: 9 AM – 6 PM.

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